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This is also clear from the feedback gained from the survey, pinpointing which B2B matchmaking features or services are particularly important.

Matchmaking Tools for Business Startups

A business matchmaking platform above all needs to be easy to use and set up. This is closely followed in our survey by the factor of responsive design, which also pays into user experience. The platform needs to work just as smoothly on mobile devices as on the desktop. Another important factor for event organizers is that users of a business matchmaking platform should have a direct overview of available meeting slots — this simplifies visitor planning considerably.

B2B Matchmaking at Events: 7 Arguments Why Your Fair Visitors Should Use This Service

A great matchmaking platform is not enough by itself. Event organizers know that the success of a platform ultimately depends on how many visitors and exhibitors can be motivated to actively use the platform. Among the individual measures, the instrument of online marketing clearly dominates, above all the use of e-mail newsletters and special landing pages.

Call centers are used more seldom to e. We have already been concerning ourselves here on the Converve Blog with which arguments visitors and exhibitors can be convinced of the use of such a business matchmaking platform. This is a clear signal that event organizers no longer leave their networking success up to chance, rather actively want to be hands on and take action in contact initiation. If you would like to receive a detailed version of the study results, please send an e-mail to info at converve. Mark found the potential of combining technology with events so fascinating that he founded an event technology company 10 years ago.

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The innovative entrepreneur hangs out with his dog Mylo in his free time and loves to travel. Networking is one of the main reasons exhibitors and visitors take part in and go to fairs.


  • Your event: Different!;
  • Survey: User Experience Decisive factor of Software-based Business Matchmaking - Converve.
  • Umfrage: User Experience entscheidend für Software-basiertes Business Matchmaking - Converve.
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  • Umfrage: User Experience entscheidend für Software-basiertes Business Matchmaking.

Our easy to use system is great for the organizer and great for the attendee. The set-up of a business matchmaking event takes most of our customers less than one hour to do. After that, Pitch and Match does the hard work for you. Pitch and Match ensures that your attendees are matched with prospective leads and that their time at your event is well spent so that there will be no more wandering round conferences hoping to bump into the people who matter.

The Converve Blog.

Profiling, matching, meeting requests, agenda setting, location reserving, follow-ups and evaluation are all part of this simple process. Pitch and Match, it really is business matchmaking made simple for everyone. Pitch and Match is for all kinds of events.


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  7. Feel free to contact us if you want to know if your type of business matchmaking event is supported by Pitch and Match contact pitchandmatch. Business matchmaking tools can be very expensive. Pitch and Match, however, is affordable for everyone - not just large organizations with big budgets.

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    Tech Demo: Eventdex - Business Matchmaking - Event Tech Live 2018